The affordable fun machine! Product description: Overcome the standard learning curve with our progression-friendly and forgiving all-terrain snowboard for men - the stability of the Prime is designed to always strengthen your back. The Prime snowboard offers such a comfortable and effortless ride that you can develop like a future professional. The progression-friendly Directional Shape allows riders of all skill levels to confidently plunge into the unknown, and the Flat-Out Rocker allows riders to learn new tricks in the park day after day without the risk of catching the edge. The Prime is designed for riders who want to skip the basics and get started on a board that evolves with them every year.