602004138620 Benefit Hoola: original matte bronzer TRAVEL-SIZE MINI 2.5g Net wt. 0.08oz About the Brand: Benefit All American cosmetics brand Benefit was founded in 1976 by twins Jean and Jane Ford. From its humble origins as a San Francisco beauty boutique, to the make-up mecca it is today. Benefit combine candy colour hues with all American charm to create their whimsical cosmetic line. After reaching cult status with their multipurpose Benetint, Jean and Jane Ford forged ahead, creating everything from mascaras, to face primers, blushers and lip glosses; all encased in vintage style packaging, creative storytelling ad effortlessly capturing the brand's frivolous nature. They are not only in the makeup business, they are in the feel-good business. Note: The reality is the beauty industry contributes massively to the yearly waste that pollutes our planet, so finding eco-friendly alternatives should always be a priority. Benefit knew you cared, so their new bronzer boxes are made of 100% recycled paperboard and the box has been downsized to be slimmer and sleeker, in a smaller box that results in 20% less paper. They’ve also removed the individual mirrors, brushes, plastic brush sleeve, and plastic tray that used to be included in their original individual mini bronze packaging.