Having used a number of different clays, this is definitely the best one! Easy to apply, style and smells good too! Will be using again. Read more

I’d recommend this to anyone who’s looking for an all natural, kind to your hair styling clay. Read more

I must say it is The product that best fits for daily use under any weather condition. Great hold and easy to use! Read more

Ordered this as my usual was no longer available. I like a dry clay or paste rather than a wet sticker gel. You'd be surprised at how difficult that is to find. Groom Kings (love the name by the way) smells amazing, is a great texture, held my hair all day, doesn't make it look dull or plastic (thats a thing, trust me) and I only needed a small amount. Great product, great price point and highly reccomend. Read more