Promotes healthy ageing Of several forms of B3 tested in a lab, NR has been shown to be the most effective at raising NAD+ levels. The main evidence-based benefit of this increased NAD+ is a positive effect on the ageing process. Although we’re not yet sure why, we know that NAD+ production drops as we age. This decline is linked to a number of age-related conditions like vision loss and heart disease, as well as chronic illnesses like diabetes. However, several studies on animals have shown that raising NAD+ levels can halt this decline. This healthy ageing effect is thought to be down to two protein groups called sirtuins and PARPs, both of which are stimulated by NAD+. Among their many benefits, both are known to help repair damaged DNA, and sirtuins also regulate the stress response and fight harmful inflammation – all major factors in age-related decline. Is nicotinamide riboside safe? When used as directed, NR is generally considered safe. In studies where people were given 1000-2000mg doses, no harmful effects were seen. Benefits of Astaxanthin Astaxanthin, also known as ‘the king of carotenoids’ because of its reputation as one of the most powerful antioxidants ever discovered. Astaxanthin never converts to become a pro-oxidant. This means that it can never bring destructive oxidation in the body, making it perfect for health-related benefits and performance. Astaxanthin as an antioxidant helps reduce oxidation, a natural that is responsible for the vast majority of inflammation cases in our bodies. If not reduced, prolonged inflammation can cause insurmountable damage to our health and well-being. Astaxanthin is 550 times more effective as an antioxidant than vitamin E Astaxanthin is nearly 6,000 times stronger than vitamin C, one of the most important vitamins when it comes to boosting the immune system It’s also 550 times richer as a source of antioxidants than green tea or other Catechins.