Max Factor Facefinity All Day Flawless 3 in 1 is a liquid foundation with a built-in primer and concealer. Our Flexi-hold technology is designed to give long-lasting coverage that feels featherlight. The foundation has a matte finish without being dull and gives full coverage without feeling heavy. It is water-proof, touch-proof, sweat-proof, tear-proof and oil-free. Flexi-hold is advanced technology that provides flawless coverage that moves with the skin all day. The primer provides a smooth base and holds make-up in place while the concealer effectively covers imperfections and dark circles and reduces the appearance of pores. Max Factor Facefinity is dermatologically tested and doesn't clog pores. It features SPF 20 to protect your skin from the sun's rays and perfectly glides and fuses with skin for quick application. Max Factor's make-up tips to help you find your perfect shade: first match the foundation with the skin tone of your jawline, then apply a small amount of the foundation in the centre of your face and blend outwards with a foundation brush or your fingertips. Build concealing effects by smoothly dabbing in areas where you need more coverage. Always apply the foundation in good natural light. Enjoy your make-up all day long.