THE BENEFITS OF OMEGA-3 - Omega-3s are fatty acids found in fish oil. These essential fats include EPA (Eicosapentaenoic Acid) and DHA (Docosahexaenoic Acid) and have been shown to support overall wellness, including heart, brain, joint, eye, and mood health. Research has shown Omega-3 products to support healthy glucose levels, healthy lipid levels in professional athletes, bronchial health, and support the body's ability to respond to stress in a healthy way. ULTIMATE FORMULA GIVES OPTIMAL RESULTS - Nordic Naturals most popular concentrate, Ultimate Omega contains 1280 mg of omega-3s per serving. Just one serving of Ultimate Omega exceeds the daily recommended dose suggested by the American Heart Association and has been shown to support a healthy heart. Each serving delivers concentrated EPA and DHA in true triglyceride form for optimal absorption. * Without solicitation, doctors and researchers worldwide choose and recommend this powerful formula. BEST ABSORPTION FOR OPTIMUM RESULTS - Our omega-3 fish oil concentrates come in the triglyceride molecular form, which is the form naturally found in fish and the one your body most easily absorbs. Unlike other brands that use a synthetic fat, ethyl ester, our triglyceride formula ensures optimal absorption. You will also love the lemon taste. Our fish oils are burpless, with no fishy smell or aftertaste.