Dermatologist-developed Dramatically Different Moisturizing Lotion+ is Clinique’s bestselling daily moisturizer for face. One is sold every 6 seconds globally.* In just 2 hours, this face cream strengthens skin’s moisture barrier by 21%.** A stronger moisture barrier means more moisture stays in skin. This face moisturizer for dry skin replenishes skin’s oil-water balance, delivering 8-hour hydration and soothing moisture to soften and smooth skin. Natural moisturizing factors, or NMFs, help pull in water and bind moisture to skin to help keep it hydrated and balanced. Silky lotion formula with urea slips on easily and absorbs quickly. For Very Dry to Dry Combination Skin. Dramatically Different moisturizer is Step 3 in Clinique’s iconic 3-Step skincare system. The routine is scientifically designed to create healthy skin. Just 3 steps, 3 minutes, twice a day: cleanse, exfoliate, moisturize. It’s that simple. *Based on internal Clinique data for Dramatically Different Moisturizing Lotion+, July 2022–June 2023. **Clinical testing on 21 women.